Keyword Research
By being creative with keywords we can pull down your average cost per click.
It's simple: the more thorough the keyword list, the less competition there is for some of those keywords, and as a result the cost to you is reduced.
How do you research keywords?
As with all our services the emphasis is on using experienced professionals - and lateral thinking is key to this task.
But it isn't only brainpower, we review your competitors ads and websites, and search for synonyms or industry terms that might generate quality leads for you.
Then we get real value by bringing in common misspellings of the main keywords all of which adds up to a more thorough service than your competitors.
Do you use keyword research tools?
Yes - this is one area where individuals are not enough.
We use tools which analyse the terms that are typed into the major search engines each month which show us variations on your more obvious keywords.
We can also assess the competition for each keyword in order to determine which words will provide the best value and on this basis we assemble your keyword list.
Like all the other service we provide this is maintained on an ongoing basis.