Landing Page Optimisation
There's little point having professionally managed campaigns if potential customers bounce straight off your site as soon as we send them there.
Your landing pages are vital to getting a good price for your clicks, and also of course for turning those clicks into conversions.
How does optimising landing pages save me money?
Google now spiders your landing pages in order to check that they are providing good quality content to the people that click on your PPC ads.
By using well written landing pages we can maximise your Google quality score, and in return Google will reward you with discounted prices for each click.
How does optimising landing pages lead to more conversions?
Each landing page is your customer's first impression of your website and your company - we want them to see what they are looking for and to see it well presented.
We know what makes customers interested and we can advise on how to change your landing pages to get better results from the clicks you buy.
Do you actually go in and change the code on my website?
In general we will provide a landing page optimisation report and you may then commission your web design agency to make any required changes.